tips on writing a newsletter

Here are some tips for writing a newsletter that I have compiled from various sources:

  1. Try to be conservative: don’t use a lot of different fonts when writing your newsletter. It can be hard to read and it looks sloppy.
  2. Use appropriate margins
  3. Don’t be afraid to overuse white space: too many graphics and too much color can clutter a page and takes away from the focal point of the newsletter.
  4. Some color is good for a newsletter: It catches the attention of the reader.
  5. Consistency: use grids for consistency across pages or try to use styles or templates to create consistent formatting.
  6. Make sure your spreads are balanced: For pages that are side-by-side (spreads), make sure that they balance each other.
  7. Use descriptive captions.
  8. Highlight important points: use pull-quotes, graphics, photographs, etc.
  9. Don’t be afraid to experiment with new ideas.
  10. Make sure that the name of your newsletter is an attention-getter
  11. Use tints and accent colors to make your newsletter “eye-catching”
  12. Know your audience: do a little outside research.
  13. Be relevant: make sure the articles and the content of your newsletter is relevant to your company or organization.
  14. Make sure your articles are objective: write as if you were a neutral third party.
  15. Keep articles short and too the point. Long articles could bore the reader and prevent them from reading the rest of your newsletter.
  16. Proofread everything!!!

One Response to “tips on writing a newsletter”

  1. Mr WordPress Says:

    Hi, this is a comment.
    To delete a comment, just log in, and view the posts’ comments, there you will have the option to edit or delete them.

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